In 1994, Bugaboo designed the world’s first modular stroller so families could explore the world with absolute ease. Innovative and loaded with intuitive functionalities, all Bugaboo strollers ensure a smooth and smart ride. Bugaboo International is a Dutch design company that develops and produces mobility products. Bugaboo is known for its innovative and breakthrough design of strollers. Bugaboo began as a small start-up in 1999, but grew rapidly over the next ten years to become a global player. Bugaboo products are now available in more than 50 countries.
So before children, hitting up nightclubs and rooftop parties were weekly occurrences. Now proudly embracing the name Mom or Dad means the kids run the show, and you’re officially part of the “other nightclub”—the one that starts when parents want to sleep, but the kids keep them up all night. To celebrate parents everywhere and their rock ‘n’ roll spirit, Bugaboo, a global mobility company, is hosting a one-of-a-kind party welcoming them to “the other nightclub.” Rockers big and small are invited to Cielo in New York City’s Meatpacking District on Saturday, April 9, from 2-5 p.m., to enjoy a nightclub experience like no other. Fashion and innovation combine to offer rocker-themed activities for the whole family, alongside an up-close and personal look at the new Bugaboo by Diesel Rock Collection.
Kids will have no problem embracing the rock ‘n’ roll spirit thanks to a state-of-the-art glow station, t-shirt making workshop, face painting station and more. The rock-inspired food and beverages include tasty “midnight snacks” for parents and special offerings for the “little rockers.”
Following the success of the first two Bugaboo by Diesel collections, which included the military-inspired Bugaboo Cameleon3and the denim-dressed Bugaboo Buffalo, the rock ‘n’ roll-inspired Bugaboo Bee3 is the perfect culmination of the partnership between two brands that have a penchant towards fashion and innovation, while still having fun. Available in a black anodized chassis and outfitted with Diesel wheel caps, numerous decorative studs, grey/silver-colored functional buttons, and a one-of-a-kind backrest tattoo boasting Diesel’s famous slogan, “Only the Brave,” this special edition is a true rocker.